Publisher SEGA could be the next game company to raise its game prices in the future.
SEGA Sammy CEO Haruki Satomi and CFO Koichi Fukazawa recently spoke in a Q&A session talking about their plans for the company. They were asked if they had intentions of raising game prices in the near future.
“In the global marketplace, AAA game titles for console have been sold at $59.99 for many years, but titles sold at $69.99 have appeared in the last year,” SEGA revealed in an English transcript of the event.
“We would like to review the prices of titles that we believe are commensurate with price increases, while also keeping an eye on market conditions.”
Way back in 2020, Take-Two increased its price for NBA 2K21 to $70, which also became the first game to have that price. Later on, Sony and Activision raised their prices for games as well. Next were EA and Square Enix, then Microsoft and Nintendo. Nintendo’s very first title to have a $70 price was its latest and most popular game The Legend of Zelda Tears of the Kingdom.
The latest title SEGA has released with major sales was Sonic Frontiers. The next Sonic title though might become a bit more expensive.