Ubisoft has now decided to back out of E3 2023 after it had publicly promised to attend it physically in a couple of months.
Just last month, Ubisoft announced publicly that it would commit to attending the upcoming physical E3 2023, which will be on June 2023 and held in the Los Angeles Convention Center. Everyone was excited about its involvement especially since three of the major gaming companies are not attending. Unfortunately, it seems the company has made a different decision after a few weeks.
It was decided by Ubisoft that it will now “move in a different direction.” It said to VGC that it will instead hold its own Ubisoft Forward Live event on June 12, 2023 and still in Los Angeles.
“E3 has fostered unforgettable moments across the industry throughout the years,” a spokesperson told VGC. “While we initially intended to have an official E3 presence, we’ve made the subsequent decision to move in a different direction, and will be holding a Ubisoft Forward Live event on 12th June in Los Angeles. We look forward to sharing more details with our players very soon.”
As for the lineup of game companies joining E3 2023? No word yet from the host so we will have to wait for an official announcement.