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    A Sony PlayStation 5 console on a table with a large red tag showing a price increase from $499.99 to $549.99
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    Sony’s Price Hike Isn’t Just Greed, It’s the End of an Era

    By Kimberly Mae GoAugust 21, 20253 Mins Read
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    We’ve been trained to expect one simple thing from our game consoles: over time, they get cheaper. It’s a law as reliable as gravity in the gaming world. The hardware that was a pricey, early-adopter luxury at launch eventually becomes an affordable mainstream product. But with its recent, stunning decision to raise the price of the PS5, Sony hasn’t just added $50 to a price tag; it has shattered a foundational promise to its community.

    Let’s be clear: no one is naive about the economy. We all see the prices at the grocery store and the gas pump. Sony’s justification of “challenging economic environment” isn’t a lie, factors like global inflation and the looming threat of tariffs are very real. But accepting that as the sole reason is letting them off too easy. This is a nearly five-year-old console. The initial research and development costs have been paid off. Manufacturing should be getting more efficient, not less.

    The price hike feels less like a reluctant necessity and more like a calculated, arrogant bet. Sony is betting that its brand loyalty and its stellar lineup of exclusive games are strong enough to make you, the player, absorb the hit. They are betting that the allure of the next God of War or Spider-Man is enough to make us shrug and open our wallets a little wider. And honestly, they might be right.

    But that doesn’t make it okay.

    This move creates a dangerous precedent. It tells us that the price on the box is no longer a ceiling, but a starting point that can be adjusted based on market volatility. For a generation of gamers who grew up watching the PS2, PS3, and PS4 become more accessible over time, this is a betrayal of that implicit trust. It fundamentally changes our relationship with the hardware we invest in.

    Microsoft is now in the position of a lifetime. By simply doing nothing, they can frame the Xbox as the platform that respects your budget. The Xbox Series S, in particular, now looks like an absolute bargain, a clear and welcoming entry point to modern gaming that the PS5 Digital Edition once aspired to be.

    I don’t blame Sony for being a business. But this decision feels short-sighted. It prioritizes immediate financial reports over the long-term goodwill of the players who built their empire. Today, the PlayStation 5 is more expensive. But in the long run, the cost to Sony’s reputation might be even higher.

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    Kimberly Mae Go
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    Extremely organized, dependable person who takes pride in her work, Kimberly enjoys problem solving and exhibits strategic knowledge and judgment. With over eight years of writing for the gaming industry, she is passionate about sharing her gaming adventures to elevate your gaming experience. In her free time, you'd find her exploring the depths of Starfield's universe to unwinding in the enchanting landscapes of Dreamlight Valley.

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